Strategic Management
Not what you're looking for?
Related Diversification for Strategic Management course.
Why would an athletic company choose to diversify into a related as opposed to unrelated business opportunity?
What are the strategic fit relationships that are available for capture?
What specific resources should the company have that would make it attractive to diversify into a related business opportunity?
What are considered ideal resource strengths that could be transferable to other related business and the benefits that could be captured from these strengths?
Purchase this Solution
Solution Summary
This posting gives you an in-depth insight into Strategic Management
Solution Preview
Why would an athletic company choose to diversify into a related as opposed to unrelated business opportunity?
There are several advantages for an athletic company to diversify into a related business opportunity. The athletic can maintain a unity in its operations and marketing and can leverage its strengths and skills. Related diversification for an athletic company means the company is presently making athletic shoes; it diversifies into sports shirts, athletic kits, and athletic clothing. The company will select this choice because it can share its sales force, advertising, and distribution facilities. Further the athletic company can transfer know how from one business to other. For instance, ...
Purchase this Solution
Free BrainMass Quizzes
Social Media: Pinterest
This quiz introduces basic concepts of Pinterest social media
Managing the Older Worker
This quiz will let you know some of the basics of dealing with older workers. This is increasingly important for managers and human resource workers as many countries are facing an increase in older people in the workforce
MS Word 2010-Tricky Features
These questions are based on features of the previous word versions that were easy to figure out, but now seem more hidden to me.
Understanding Management
This quiz will help you understand the dimensions of employee diversity as well as how to manage a culturally diverse workforce.
Business Ethics Awareness Strategy
This quiz is designed to assess your current ability for determining the characteristics of ethical behavior. It is essential that leaders, managers, and employees are able to distinguish between positive and negative ethical behavior. The quicker you assess a person's ethical tendency, the awareness empowers you to develop a strategy on how to interact with them.