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Evaluating Strategy

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Discuss some of the reasons why strategy evaluation is becoming increasingly difficult with the passage of time.

© BrainMass Inc. brainmass.com September 23, 2018, 2:56 am ad1c9bdddf - https://brainmass.com/business/strategy-and-business-analysis/evaluating-strategy-568501

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Strategy evaluation is becoming increasingly difficult with the passage of time because the appropriateness of critical areas change very quickly. For example, the objective of profit maximization may be appropriate at the inception of business. However, with the passage of time the appropriate objective may change to protecting the market share. With the passage of time the appropriateness of policies, plans, and assumptions is changing very ...

Solution Summary

The answer to this problem explains the difficulties involved with evaluating strategy. The references related to the answer are also included.

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