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Communication of a strategic plan

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Please answer the 3 questions below. OK to include some "real world" experiences and new ideas whenever possible. If applicable, please use citation and references for the sources of material used.

Why is it important to continuously update the implementation and communication of a strategic plan? Who should be responsible for updating and communicating a strategic plan? Why?

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Why is it important to continuously update the implementation and communication of a strategic plan? Who should be responsible for updating and communicating a strategic plan? Why?

It is important to continuously update the implementation and communication of a strategic plan because of several reasons. The strategic plan gives direction to an organization, and helps making decisions. However, in the present business environment it is important for any organization to be responsive to changes in the environment. For instance, if there is a sudden increase in demand for one line of products, the organization needs to respond fast by increasing the production of that line and increasing its revenues and profitability. Moreover, if the organization does ...

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  • BSc , University of Calcutta
  • MBA, Eastern Institute for Integrated Learning in Management
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