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    Sales Territories

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    What control unit (states, counties, cities, zipcode areas, metropolitan areas) would you recommend in establishing sales territories for each of the following companies? Explaine why you picked the control unit you did for each.

    a) manufacturer of laptops;
    b) food broker;
    c) appliance wholesaler;
    d) manufacturer of outboard motors;
    e) lumber wholesaler

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    Solution Preview

    The control unit that I would suggest for the following companies are:

    a) manufacturer of laptops: The control unit I would use would be metropolitan areas. Metropolitan areas are areas that would utilize laptops more frequently than if you were in the country. The metropolitan area would allow the sales team to focus on busy areas that there are a large number of consumers that work in industries that would ...

    Solution Summary

    This solution provides an explanation of how to establish sales territories.