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Proposal for Outlining a Specific Product or Service

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Triangle Solutions Problem: Develop a written proposal outlining a specific product or service idea you have as the product manager for Triangle Solutions. Triangle's company type and product area have been left unspecified in order to allow you creativity in invention of your own product ideas and exploration of areas of interest in the market. You may not use the same area or idea used in previous assignments. Be sure to include the following in your response:

In the proposal, make a case for your new Triangle Solutions product that clearly states the need in the market, the pain points felt by customers, and the solution the new product will deliver.

Research the industry and market for the product, providing data on its size, growth, and so forth. Ibisworld.com or Standards and Poor's are great industry and market resources.

Provide some ideas for marketing strategies may be used to effectively introduce this product to the market. What channels will be used? What aspect(s) of the product should be emphasized? How will it be priced? How will these approaches achieve results?

Approach this from an entrepreneurial prospective as if you are launching a new venture without your company's support.

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The solution provides a proposal for outlining a specific product or service.

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http://www.pestcontrolindustry.com/article/Flea_Control-100.html

http://www.ibisworld.com/industry/default.aspx?indid=484#RelatedReports

http://www.pestcontrolportal.com/industry/news/showNewsArticle.asp?id=87

http://www.stopthefleas.com/

With these sites and others you can find, this outline should get you started. Try to keep a tongue in cheek approach to the product. Though it is a serious product from your needs in the analysis of the industry, it is not in real life terms.

Okay, we can start with a product that is totally fake, because that is the easiest to work with. We can create our own parameters, uses, and reasons when it is an off the wall type of product as well.

Flea guard strips.

Flea guard strips are strips of ½" wide material, a polymer material, with one side treated to stick to floors, carpets, door guards, and window sills and the other side treated with flea killing chemicals. The Flea guard strips will help prevent animals from bringing in fleas from the outside and also kill those fleas that make it in.

With the restrictions on flea killing chemicals in place today, modern households have a choice of expensive flea treatments or continuous bathing of animals that move from the indoors out and back indoors. With the price of these flea "medicines", many ...

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