Discuss Daimler-Benz/Chrysler Merger and the corporate strategies before and after the merger. Do you think the merger and strategy chosen by both after the merger the best available at the time (1998)? What reasons do you think there are behind this?© BrainMass Inc. brainmass.com June 3, 2020, 7:44 pm ad1c9bdddf
To begin with, this merger was officiated as a "merger of equals". In reality, it was an acquisition of Chrysler by Daimler Benz. Consequently, the majority of the ...
The expert examines the corporate strategies for Daimler-Benz and Chrysler Mergers.