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    marketing - customer retention

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    Please explain how would you keep in touch with customers that have stayed at a location that you are marketing and the location is the sane as before. And with the given information how often should the customer be contacted.

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    In many cases, the company is not seeking an immediate sale, but rather to build a long term supplier-customer relationship. The company wants to demonstrate that it has the capabilities to serve the account's needs in a superior way. Today's customers are large and often global. They prefer suppliers who can sell and delier a coordinated set of products and services to many locations who can quickly solve problems that arise in ...

    Solution Summary

    The expert examines marketing customer retention.