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What is Industry Concentration? Explain with reference to Krogers

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What is the industry concentration ratio? What is its meaning and how an industry concentration ratio can be found for Kroger's? What improvements are required by the retailer in comparison to its competitors in addition to initiatives taken by the company?

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The solution provides guidance on industry concentration ratio, Kroger's competitive position and initiatives to be taken to compete.

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The solution below, and attached, herewith provides guidance on the meaning of industry concentration ratio, Kroger's position in the industry and what additional initiatives are required by the company in addition to its existing initiatives to fight the competition from Walmart and Amazon.

What is a concentration Ratio? Analyze the present position of Krogers and analyse its Industry Concentration Ratio. Where does Kroger needs improvements in its strategy?

Industry Concentration Ratio refers to the combined market share of the leading companies in an industry. This is generally referred to as CR 4 which means the combined market share of four leading companies in an industry. This depicts that how concentrated or fragmented is an industry in terms of competition. If the combined market share of four major players in an industry is more than 75%, it depicts that the industry is highly concentrated with four major dominant players in the market whereas CR4 of less than 10% depicts that ...

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