Purchase Solution

Avoiding cross-cultural miscommunication.

Not what you're looking for?

Ask Custom Question

Prepare a memo to executive management (700 to 1,050 words) discussing proactive recommendations for avoiding cross-cultural miscommunication. References are not included in the required paper length.

Memo: Avoiding Cross-Cultural Miscommunication
Understanding culture is crucial when a company does across borders. For international companies to be successful, in a global society they must adapt to, relate to, and understand the culture of the countries where they conduct business. In your memo integrate/ include the answers to the following questions:
1. What are the key elements that define a culture?
2. How does a company overcome ethnocentricity?
3. How do attitudes, values, customs and beliefs shape culture?
4. What are â??effectiveâ? strategies for a global company to adapt to a local culture?
5. What elements of other cultures (in general) must a company be aware of to operate profitably and successfully?
6. How do attitudes toward work, leisure, time, change, family, social mobility and religion shape a culture?
7. What influence does corporate/ personal verbal and non-verbal communication have on cultural understanding?
8. What impact does the physical environment have on culture?
9. How are education and technology linked to culture?
10. How does the mass media shape culture, public opinion, marketing and advertising?
11. What positive and negative impact do politics and a countries legal system have on international companies?
12. In your thinking why is culture awareness a major factor for international companies to consider in todayâ??s global marketplace? Document your thoughts.

Purchase this Solution

Solution Summary

The response addresses the queries posted in 1026 words with references.

Solution Preview

The response addresses the queries posted in 1026 words with references.

//In this paper we will study the elements of the culture and their impact on the working of the organization. It also covers the study of culture affected by the educational, technological and the physical environment. It also gives information about the cross cultural communication and its impact on the company.//

Memorandum

To: Executive Management

Date: 16th July 2010

Subject: Avoiding Cross-Cultural Miscommunication

From: XYZ

This memorandum will help you to understand the element that defines the culture and their impact on the overall working of the organization. It will also help in understanding the role of education, physical, technological environment over culture. It also provides the insight knowledge about effect of the cross cultural communication on the organization.

The key elements of culture can be categorized as language, social norms, religion, ethics, socio economics, morals, traditions, societal regulations, nationalism, aesthetics, material culture, attitudes, values, social organization. All these elements reflect the nature and the standard of the society in which we live (The Cultural Environment). This includes the indicators which provide the rules and regulation for the survival of the fittest in the existing environment.

Ethnocentrism is when people assume that the social norms, morals, and ethics of their culture are correct (Moore, 2002). A company can overcome ethnocentrism by innovations and carrying out the activities to stand out in the crowd. It must relate its activities to the society and culture. The company must understand the thinking of its employees and customers.

Attitude relates to the economic activities. Values are the cultural standards or guidelines of what is right, good, or desirable. All these elements are essential to shape the culture because they establish a link ...

Solution provided by:
Education
  • MBA (IP), International Center for Internationa Business
  • BBA, University of Rajasthan
Recent Feedback
  • "Thank You so much! "
  • "Always provide great help, I highly recommend Mr. Sharma over others, thanks again. "
  • "great job. I will need another help from you. "
  • "first class!"
  • "Thank you for your great notes. Will you be willing to help me with one more assignment? "
Purchase this Solution


Free BrainMass Quizzes
Learning Lean

This quiz will help you understand the basic concepts of Lean.

Team Development Strategies

This quiz will assess your knowledge of team-building processes, learning styles, and leadership methods. Team development is essential to creating and maintaining high performing teams.

Writing Business Plans

This quiz will test your understanding of how to write good business plans, the usual components of a good plan, purposes, terms, and writing style tips.

Understanding the Accounting Equation

These 10 questions help a new student of accounting to understand the basic premise of accounting and how it is applied to the business world.

Change and Resistance within Organizations

This quiz intended to help students understand change and resistance in organizations