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Building an Idea Factory

Based upon the attached information

- Which companies in these examples appear to be the best pursuers of incremental innovation? Also, of breakthrough innovation? Does one approach seem to work better than the other?

- How well would Apple's approach work at Toyota? How well would Toyota 's CCC21 approach work at Apple?

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- Which companies in these examples appear to be the best pursuers of incremental innovation? Also, of breakthrough innovation? Does one approach seem to work better than the other?

Incremental innovation is innovation that takes place as a series of steps, whereas breakthrough innovation is a more radical, imminent innovation taken by a company. Both forms of innovation are useful and have shown considerable success. The main example of incremental innovation in the article comes from Toyota. We see the principles of Kaizen applied, which means continuous. In this case, it is a process of continuous change. Toyota has capitalized on this form of innovation. Through continuous change, Toyota has been able to use incremental ...

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