Research and apply the content from a minimum of three recent articles about a topic of interest covered in this module. Produce a two-page (double-spaced) position paper discussing your viewpoint on the topic and refer to the content from the articles to support your position. Produce a paper discussing how the e-economy has changed over time in a particular
area. Any topic discussed in the reading for this module may be further researched in this exercise.
Provide a title for your paper that clearly tells the reader what your paper is about, and be sure to cite and reference your sources.
The Growth And Development Of E-Economy Business
There are changes in e-economy that effect the way in which companies retain their customers and increase their profitability. Earlier before the dot.com bubble burst, the focus was on increasing the customer base or increasing the revenues. This led to e-businesses making losses over time. Currently, the focus is on making profits. One of strategies that has been used in the present e-economy to retain customers is to increase the changing costs of the customers. Some of the tactics used by e-businesses is to increase the possibility of personalization and customer service. This helps avoiding losing customers to other similar services or product. It has become important to differentiate the service so that the company gets competitive advantage. Another method recommended is to increase network externalities to increase customer's change costs. Moreover, the e-economy businesses reduce their own transaction costs and enjoy increasing returns to scale. The changes are that new ...
This posting gives you an in-depth insight into three recent articles