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Google: Purpose, Vision, Values, & Current Strategy

Please help me with the following:

Google's purpose, vision, values, & current strategy with suggested strategy changes.

Solution Preview

Here is some good information on Google. It includes their vision, values and current strategy/suggested. This information is for research purposes and is not intended to be used as your assignment in its entirety:

Vision:
Google is a global technology leader focused on improving the ways people connect with information. Our innovations in web search and advertising have made our web site a top Internet destination and our brand one of the most recognized in the world. We maintain the largest, most comprehensive index of web sites and other content, and we make this information freely available to anyone with an Internet connection. Our automated search technology helps people obtain nearly instant access to relevant information from our vast online index.

Values:

Googles core values are:

We will do our best to provide the most relevant and useful search results possible, independent of financial incentives. Our search results will be objective and we will not accept payment for inclusion or ranking in them.

We will do our best to provide the most relevant and useful advertising. Advertisements should not be an annoying interruption. If any element on a search result page is ...

Solution Summary

Vision:
Google is a global technology leader focused on improving the ways people connect with information. Our innovations in web search and advertising have made our web site a top Internet destination and our brand one of the most recognized in the world.

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