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Controlling Key Resources and Establishing a Reputation

Explain how controlling key resources can be used as an effective way to deter imitation and appropriate the returns in innovation. Explain how establishing a reputation can be used as an effective way to deter imitation and appropriate the returns in innovation.

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1) Explain how controlling key resources can be used as an effective way to deter imitation and appropriate the returns in innovation.

A company's key resources enable it to use its best competitive tool to maintain its position in a specific market. In order to deter imitation and appropriate the return in innovation, a company can use:
a. It's patent; which will allows the company to quickly develop products, conduct research, and gain markets globally in ...

Solution Summary

Controlling key resources can be used as an effective way to deter imitation and appropriate the returns in innovation for an organization. Equally important is establishing a reputation, which can be used as an effective way to deter imitation and appropriate the returns in innovation.

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