PDA Simulation #2
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This was our first run of the PDA simulation using the strategy from module 1.
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Solution Summary
My original strategy was to discontinue the X7, but allocate 50 percent of my Research and Development (R&D) funds to the model ... however this was not possible when discontinuing a model in the simulation.
For the next try, I would like to try and spark the X7 sales above profitability without discontinuing its production the first year.
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INTRODUCTION
This was our first run of the PDA simulation using the strategy from our module 1 SLP. My final score for this first run was $1,124,973,496 compared to the high score of $2,214,913,953. My score didn't even crack the top 500 scores ... where it fell, I gave up clicking next. So in comparison to the market potential, I didn't do very well.
STRATEGY
My original strategy was to discontinue the X7, but allocate 50 percent of my Research and Development (R&D) funds to the model ... however this was not possible when discontinuing a model in the simulation. Because of this, I split R&D funds between the two remaining models (the X5 and X6). What this did was increase profits across the board, and kicked the X5 into a growth phase. Not having looked into the next years of the simulation, my logic told me that maybe since the X5 starting gaining on the X6, maybe reintroducing the X7 at a discounted price of $175 ...
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