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Convince Investors or Stockholders to Invest in the New Product

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The CEO of a bio-technology company is concerned about stock market uncertainty surrounding the potential of new drugs in the development pipeline. In his discussion with you, the CEO notes that even though they have recently made significant progress in their internal R&D efforts, the stock has performed poorly.
What options does he have to help convince investors of the value of the new products? Which of these options are likely to be feasible?

In a short paragraph please tell me how you can convince investors or stockholders to invest in the new products?

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Solution Summary

The solution discusses how you can convince investors or stockholders to invest in the new products.

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There is always a great degree of confusion among investors for biotech and pharma companies that have potential blockbuster drugs in pipeline, but such drugs can only translate into commercial success if approved by the regulatory bodies like FDA. Therefore, there is a great ...

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  • BComm, University of Delhi
  • Post Graduate Diploma in Management (Equivalent to MBA), All India Management Association
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