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Identify the advantages and disadvantages of taking your sma

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Identify the advantages and disadvantages of taking your small business online by performing a SWOT analysis. Include 3 items in each category. Please provide a reference in APA format.

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Solution Summary

This solution identifies the advantages and disadvantages of taking a small business online by performing a SWOT analysis.

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-- Strengths:
1) E-commerce sites are functional at all hours of the day and night, giving customers constant access to purchase products or services.
2) E-commerce sites have low costs to start and maintain, making it an economic decision for virtually any business.
3) The advertising and marketing presence is established solely because it is online and searchable, without extraneous advertising costs.

-- Weaknesses:
1) Because the contact is purely through the internet and not face-to-face ...

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