Over Surveying the Consumer
Not what you're looking for?
How can an e-commerce organization use surveying to monitor customer satisfaction? What are the issues with over-surveying?
APA format
Include citations and references to support your offering. Wikipedia is not accepted as a valid resource.
Purchase this Solution
Solution Summary
The solution discusses how companies, especially an e-commerce organization, uses surveying to monitor customer satisfaction and how over surveying the consumer can affect the business.
Solution Preview
How can an e-commerce organization use surveying to monitor customer satisfaction?
An e-commerce organization is no different from a bricks and mortar organization when it comes to customer satisfaction. Customers want to be satisfied whether he or she walks through the door of a business or clicks on the businesses website. The more satisfied the consumer, the higher the company's profits.
A recent survey reports, "E-commerce has certainly not been immune from the recession battering the U.S. economy, but for reasons that can only be guessed at, most of the leading e-tailers have not stepped up their efforts to retain customers by providing improved service, according to a recent customer satisfaction survey. Only two e-retailers ...
Education
- Master of Business Administration, University of Phoenix
- Bachelor of Science in Paralegal Studies, Kaplan College
- Business Diploma, Katharine Gibbs Business College for Women
Recent Feedback
- "Thank you!!!"
- "Thank you"
- "Thank you so much "
- "Thank you very much"
- "Thank you so much "
Purchase this Solution
Free BrainMass Quizzes
Paradigms and Frameworks of Management Research
This quiz evaluates your understanding of the paradigm-based and epistimological frameworks of research. It is intended for advanced students.
Organizational Leadership Quiz
This quiz prepares a person to do well when it comes to studying organizational leadership in their studies.
Managing the Older Worker
This quiz will let you know some of the basics of dealing with older workers. This is increasingly important for managers and human resource workers as many countries are facing an increase in older people in the workforce
Basic Social Media Concepts
The quiz will test your knowledge on basic social media concepts.
IPOs
This Quiz is compiled of questions that pertain to IPOs (Initial Public Offerings)