Explore BrainMass
Share

Internet Business of BUG Inc.

This content was STOLEN from BrainMass.com - View the original, and get the already-completed solution here!

BUG, Inc., a company based in Any State, U.S.A., designs, manufactures, and sells electronic recording devices. These devices are used by law enforcement agencies (police, FBI, etc.) to intercept and record sounds and voices. The equipment taps into telephone wires, cell phone transmissions, and picks up sounds and voices through the walls of a house or in open-air locations through the use of a remote microphone. Part of the equipment is driven by software written by BUG employees. BUG has exclusive contracts with most state and federal law enforcement agencies throughout the United States. BUG is thinking about expanding its sales to international markets. Currently, half of its manufacturing plants are in foreign countries and half are in the U.S. The company's logo is a ladybug wearing a set of headphones.

a. Define the different type(s) of legal protections BUG should have for its intellectual property. Explain why these protections are necessary.

b. BUG has come to you for advice regarding interstate and international e-commerce. BUG wants to sell its products via the Internet. BUG is concerned about privacy, security, infringement issues, and email contract validity. BUG is also concerned because a company that buys famous and/or company name domain names seems to own the rights to the domain name BUG.com. The company is willing to sell the domain name for a high price. Advise BUG on all e-commerce issues that could possibly affect the company. Be detailed in your response.

© BrainMass Inc. brainmass.com October 24, 2018, 10:43 pm ad1c9bdddf
https://brainmass.com/business/e-commerce/internet-business-of-bug-inc-168579

Solution Preview

Legal Issue

BUG, Inc., a company based in Any State, U.S.A., designs, manufactures, and sells electronic recording devices. These devices are used by law enforcement agencies (police, FBI, etc.) to intercept and record sounds and voices. The equipment taps into telephone wires, cell phone transmissions, and picks up sounds and voices through the walls of a house or in open-air locations through the use of a remote microphone. Part of the equipment is driven by software written by BUG employees. BUG has exclusive contracts with most state and federal law enforcement agencies throughout the United States. BUG is thinking about expanding its sales to international markets. Currently, half of its manufacturing plants are in foreign countries and half are in the U.S. The company's logo is a ladybug wearing a set of headphones.

a) Define the different type(s) of legal protections BUG should have for its intellectual property. Explain why these protections are necessary.

There are three types of different legal protection that BUB should have for its intellectual property. The first protection is that of a patent that should be acquired by BUG for its electronic recording devices. This will provide BUG ...

Solution Summary

This solution examines and evaluates the types of intellectual rights protections BUG gets for its gadget, software and trademark in 800 words.

$2.19
See Also This Related BrainMass Solution

Research

Suppose Marlboro executives read a research report written by the U.S. FDA. It indicates that the number of cigarette smokers in sub-Saharan Africa is expected to increase dramatically over the next decade.

• What type of research might be conducted to explore this opportunity?
• Explain how a research study might be designed using the method you identify.
• Classify the research method you chose as exploratory, descriptive, or causal research. Provide rationale for your classification.

As in all interactions, ethical issues exist in research. Ethical questions are philosophical questions. Everyone involved in business research can face an ethical dilemma.

• Conduct scholarly research to find an example of unethical behavior related to business research. Evaluate and discuss the ethical issues of the case, which research obligations were violated, if any conflicts of interest were present, etc. For example, was the research characterized as "pseudo research," such as sugging, frugging, or push polling? Or was it unethical collection and use of personal information by monitoring Internet activity, etc.?
• Next, suggest practical ways of curbing the unethical behavior. This could be through the establishment of formal standards of ethical behavior (for example "no call" lists for telemarketing, disclosure of how the information collected will be used and gaining the approval of the individuals providing the information to use the information for that purpose, safeguards for the protection of personal information from unauthorized access by others, etc.)
• Finally, suggest the most practical ways of ensuring these standards are enforced. Consider questions such as: Should there be legal consequences in the form of fines and/or prison sentences? Should there be licensing of the researchers/research firms so that licenses could be revoked for unethical behavior? Should there be professional codes of ethics for professional certifications? Should there be the equivalent of Better Business Bureaus to monitor and report on unethical behavior?

Conduct Internet research and find an article in the Wall Street Journal or similar source that discusses a business situation of a company in the electronics or defense industry.

• Identify a business problem that may be assisted through the research process.
• Describe how business research might help solve the problem.
• Summarize the components of a research proposal and identify how each could address this problem.
• Create a brief research proposal addressing each of the components identified.

View Full Posting Details