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intellectual property

Please provide answer for the following scenario:

You are starting a corporation that sells pet treadmills. Initial market research shows a potential for high demand in affluent areas and cities with severe weather. You also foresee a lucrative international market, which you can tap through a web site on the Internet. You plan to use traditional marketing and sales methods as well as e-commerce. Before you can go forward, you must resolve the following:

? What type of e-business issues may arise concerning intellectual property when conducting business on the Internet and internationally?
? What privacy and security issues should you be concerned about when conducting business on the Internet? What laws are available for your protection and/or that you must comply with?
? When there is a conflict of laws concerning international business, what law is followed? Why? Give two examples.

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What type of e-business issues may arise concerning intellectual property when conducting business on the Internet and internationally?

The major intellectual property related e-business issue will be use of copyrighted material or content over the website. The content for company's website should be proprietary and should not use content from other party's or other website's copyrighted material.

When conducting business over the internet, one must ensure that all content displayed over the website and other e-marketing materials should be proprietary and does not contain any third party's proprietary material or copyrighted material as it violates IP related laws. One cannot use logos, trademarks, etc. of other parties without prior permission over one'e website.

What privacy and security ...

Solution Summary

What type of e-business issues may arise concerning intellectual property when conducting business on the Internet and internationally?

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