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Failure of internet company

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Choose an internet company that has gone out of business and explain why you think they did not succeed. (e.g. etoys)

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Why etoys did not succeed:?
1. People are used to seeing, feeling and then purchasing toys which they could not do over internet.
2. The decision makers in case of toys are children, however, children are not easily able to decide about the toys over Internet as they do in a live store.
3. The customers felt dissatisfied with the toys after purchase, especially the purchase of non-branded, ...

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