E-Commerce and 4 Ps
Not what you're looking for?
1.What are the differences in marketing to a business as opposed to a consumer? Why is it different? How is it different?
2.The world of e-commerce has certainly changed the ideas of buying and selling. However, even with using the internet the 4-P's still are important. For this Discussion Questions, how do you feel the Place component of the 4-P's has changed with e-commerce?
392 words
Purchase this Solution
Solution Summary
This solution provides a detailed discussion of the given business questions.
Solution Preview
1. The difference in marketing to one over the other is the ability to meet face to face with the business where it might be impossible to do this with every consumer. There is also an approach to marketing to businesses where terms of sale and payment can be used where with consumers this is most often not possible, unless you are the retail outlet. While a layaway plan is used for consumers, it is limited. However, companies can order with arrival dates scheduled in advance for days or weeks or months. The volume is much different in marketing to companies with ...
Purchase this Solution
Free BrainMass Quizzes
Production and cost theory
Understanding production and cost phenomena will permit firms to make wise decisions concerning output volume.
Learning Lean
This quiz will help you understand the basic concepts of Lean.
Cost Concepts: Analyzing Costs in Managerial Accounting
This quiz gives students the opportunity to assess their knowledge of cost concepts used in managerial accounting such as opportunity costs, marginal costs, relevant costs and the benefits and relationships that derive from them.
Writing Business Plans
This quiz will test your understanding of how to write good business plans, the usual components of a good plan, purposes, terms, and writing style tips.
Situational Leadership
This quiz will help you better understand Situational Leadership and its theories.