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Macy's higher level positions at the corporate level include finance management, operations
management, and information technology management. Mid-level positions or field level positions
include marketing, public relations, and planners. Lower level positions include sales associate,
merchandiser, and in-store security. The organization uses the same method of recruitment for
positions at all levels. The site for employment information is simply labeled "Opportunities at Macy's"
(Macysjobs.com, 2013) and appears to be aimed at a general audience of a diverse background. Though
the language does not imply any application of diversity in the hiring process the message on the
opportunities page implies that all employees, whether those at top level management or those working
sales floors with direct customer contact, are important to the successful functioning of the
organization.

The online recruitment process is the same for all positions, including top analyst and auditor
positions within the firm. An outside vendor search engine and application process is the same for all
desired positions. However, within its recruitment site are micro-sites that target specific career level
professionals with a more specific, relevant message related to careers at Macy's. The organization
allows career minded individuals and job seekers to connect through various social media such as
Facebook, Linkedin, and twitter. Linkedin appears to be more commonly used as a means of networking
and recruitment at the higher VP level of the organization, according to a 2008 interview with Macy's
recruiter Linda Little (Unbridledtalent.com, 2008).

Macy's claims to embrace employment of a diverse workforce by explaining how diversity
improves the workplace through innovation and creative thinking. To further support diversity the
organization has developed a "holistic plan" that promotes diversity in five key areas including supplier
and community partners (Macy's Inc., 2013). The aim of the plan is to develop an inclusive workforce
through appreciation of different views and outlooks. Photos of people from diverse age groups, ethnic
backgrounds seem to support the plan for diversity.

While recruitment processes appear to support diversity it is further supported by the outlook
of top level management. CEO Terry Lungdgren suggests diversity is necessary to support the diverse
customer base and diverse offerings to customers (hr.macys.net, 2013). A diverse workforce brings a
wide range of views and outlooks to meet demand of a broad consumer base. Therefore, successful
recruitment through a variety of channels appears to make an effort at effectively recruiting a diverse
work force. However, some other sites for employee recruitment such as indeed.com contain
conversations from Macy's applicants that indicate the company may use racist hiring practices in
several locations throughout the country. Whether the company truly supports racist hiring practices
or not, it must work harder to improve its public image for all potential employees.

Training in diversity and cultural sensitivity for all employees in interviewing and hiring positions
should be mandatory, but with a different approach. Diversity training should spell out what a person
should or shouldn't say to a ...