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Competitive Advantage

How does the Honda Corporation create and sustains its competitive advantage(s). Questions to guide the response: What is Honda's competitive advantage? How does Honda utilize its competitive advantage? What kind of market is Honda in (new, growth, mature, declining) and what strategies is it using to compete therein?

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Honda creates competitive advantage by regularly developing innovative and world class products to its customers and sustains it by strongly focusing on research and development initiatives to develop such world class products. Over the years, Honda has developed a strong reputation for itself in terms of product quality, engineering excellence and "value for money" products.

Honda capitalized on its strong capacity and core competency in terms of producing world class engines and translated this core competency to its wide range of ...

Solution Summary

How does the Honda Corporation create and sustains its competitive advantage(s) is determined. Honda's competitive advantage is given.

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