Purchase Solution

Customers in Zip Code 60614

Not what you're looking for?

Ask Custom Question

Details: The National Sales meeting is approaching. Each regional sales manager has to do a short presentation for the Marketing department that highlights how the consumers in their territory are different from those in the Total US. You're still working with the local regional sales manager.

Click Here to download the reports for the USA. This file contains reports generated from AMA's (American Marketing Association) website. AMA's website provides free demographical services where one can choose from a variety of criteria and generate reports based on the U.S. Census data. This particular file contains 4 reports: General Summary, Census Trend 1980 to 2000 Summary, Occupation and Employment Summary, and Income Summary based on the entire U.S.

Click Here to download the reports for zip code 60614. This particular file contains 4 reports: General Summary, Census Trend 1980 to 2000 Summary, Occupation and Employment Summary, and Income Summary based on the U.S. zip code 60614.

Using all 4 demographic reports (General Summary, Census Trend 1980 to 2000 Summary, Occupation and Employment Summary, and Income Summary) for the US and zip code 60614, in 200 words explain how your territory differs from the national profile. Feel free to note anything that you found surprising in this data.

Prepare a 5-6 slide presentation of your major findings. .

Purchase this Solution

Solution Summary

This posting discusses how customers in one territory are different from those in other territories. .. In addition, this posting discusses how the area in zip code 60614 is different from other territories in the USA.

Solution Preview

How the 60614 differs from the national profile?
General Summary:
In the USA the percentage of population that has a college bachelor's degree is 15.5% and those that have college graduate degree are 8.86%. If we compare this with figures from 60614 we get the percentage of population that has a college bachelor's degree is 44.19% and those that have college graduate degree are 33.99% . If we compare the US marital status figures we get that those that never married are 27, 10% and those that are now married are 51.13 % and in case of 60614 the figures are those that never married are 54.20% and those that never married are 30.95% .

Census Trend 1980 to 2000 Summary:
In the national profile the population has increased by 13.2% from 1990 ...

Purchase this Solution


Free BrainMass Quizzes
Academic Reading and Writing: Critical Thinking

Importance of Critical Thinking

Introduction to Finance

This quiz test introductory finance topics.

Production and cost theory

Understanding production and cost phenomena will permit firms to make wise decisions concerning output volume.

Understanding the Accounting Equation

These 10 questions help a new student of accounting to understand the basic premise of accounting and how it is applied to the business world.

Writing Business Plans

This quiz will test your understanding of how to write good business plans, the usual components of a good plan, purposes, terms, and writing style tips.