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    Kroger & Customer Value

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    Kroger is one the largest grocery retailers in the country. Using the document I attached, give your answers and identify where and how Kroger creates value for their customer through the value chain.

    The Kroger website (link below) is a great source of information. Click on "About the Kroger Co." at the bottom of the website and review the relevant information (e.g. Fact Book, Annual Report, etc.)

    https://www.kroger.com/.

    See the attached file.

    © BrainMass Inc. brainmass.com June 4, 2020, 4:57 am ad1c9bdddf
    https://brainmass.com/business/business-management/kroger-customer-value-589842

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    Kroger primarily creates customer value through economies of scale. They operate enough ...

    Solution Summary

    This solution, complete with APA formatted references, discusses how Kroger creates value for the customer.

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