Explore BrainMass

Explore BrainMass

    Kroger & Customer Value

    This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

    Kroger is one the largest grocery retailers in the country. Using the document I attached, give your answers and identify where and how Kroger creates value for their customer through the value chain.

    The Kroger website (link below) is a great source of information. Click on "About the Kroger Co." at the bottom of the website and review the relevant information (e.g. Fact Book, Annual Report, etc.)


    See the attached file.

    © BrainMass Inc. brainmass.com June 4, 2020, 4:57 am ad1c9bdddf


    Solution Preview

    Here is your chart filled out - see attachment.

    Kroger primarily creates customer value through economies of scale. They operate enough ...

    Solution Summary

    This solution, complete with APA formatted references, discusses how Kroger creates value for the customer.