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1.) Imagine that you are an executive working in either television or film; how does YouTube challenge your business and the idea of commercial entertainment in general?

2.) Loyalty is often thought of in terms of character and personal relationships, but how does the increased information flow of the information age relate to loyalty?

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1) YouTube challenges the business and the idea of commercial entertainment in general. This is because a person can advertise on YouTube, make money off of it, and advertise their product or service all at the same time. He or she will have more possibilities by utilizing the internet as well as an actual television. All of these are beneficial to anyone wanting to expand their business. This makes a person think outside ...

Solution Summary

This solution provided ways in which YouTube can challenge a business, and how the information age increases loyalty within a company.