How can we evaluate the potential success of a new business? If Dave and Buster's is not as desired as we expect what could be another business possibility? If Dave and Buster's does not fit the IUP community, what company would not have the same problems?"© BrainMass Inc. brainmass.com October 17, 2018, 4:41 am ad1c9bdddf
How can we evaluate the potential success of a new business?
The potential success of a new business can be evaluated by the reception the new business gets from its target audience. For example, in case of Dave and Buster's if a restaurant is opened at a new location, the number of persons in the area who represent the target audience of Dave and Buster's will determine the potential success or otherwise of the new restaurant. Dave and Buster's is targeted at adults. The existence of adults in the neighborhood who are interested in spending an evening dining at Dave and Buster's and playing games like "The 19th Hole", Iwerks, Simulator games, Virtual world, and Galaxian Theater. Currently, the reputation of Dave and Buster's is such that everyone knows exactly what type of food and games to expect. The opening of a new restaurant is preceded by publicity, and advertising.
Formally, the evaluation of the potential success or otherwise of a new business is done by carrying out a market research in the area where the business will be located. The potential demand will be estimated using market research. The direct costs and overheads in that area will be added up; the cost of supply will be found. An important part of the exercise is the estimation of the cost of labor in that area. Finally, the profitability or otherwise of the business will be calculated. This will give an accurate idea about the potential of the ...
Dave and Buster's is discussed very comprehensively in this explanation. The business possibilities are given.
Develop three scenario overviews relating to global population growth
Read "Taking the Long View: Scenario Planning Puts the Future into Perspective" from The Rocky Mountain Institute Newsletter, Fall/Winter 1995. I attached A PDF version of this article
This article will introduce you to the concept of scenario planning.
? Develop three scenario overviews relating to global population growth -- one disastrous, one hopeful, and one complete wildcard (the reading will explain about wildcards).
Cite the environmental impacts of each scenario. Be creative. Be brief, but provide enough detail so that your scenarios represent well-thought-out future possibilities
Select one area that you believe is of serious concern to the United States and to the welfare of this and future generations. The areas to be considered are:
1 Energy usage (electricity)
2 Water usage
3 Solid Waste
4 Hazardous Materials Generation (chemical cleaners, personal care products, lawn/car care products)
5 General Consumption (food, material goods, gasoline)
As mentioned in the lesson, issues as widespread, long-term, and "invisible" as global air pollution are sometimes hard for the public to understand on a personal-impact level. As a specialist with the EPA, you are working to increase public awareness on air pollution. The best way to increase public awareness is through television advertising.
Your team will assume the role of an advertising team whose task it is to create a fifteen- to thirty-second television "spot" (advertisement) as a means of increasing public awareness on one of the three air pollution issues explored in this lesson. Be creative and have fun with this.
a. Write final script
b. Describe or create the graphics
c. Review and edit
d. Create the final document.
e. Submit final graphic.
Present your ad as a storyboard, the scripted language aligned with a description of the graphic images it corresponds to.
For example: The ad might open with the spoken statement, "We have only one Earth" in a child's voice, and on the screen would be a child's drawing of the Earth. The storyboard would show this scripted language alongside a sketch or description of the on-screen graphic. The storyboard would depict the flow of spoken words and on-screen graphics in this way. Or, if you'd like to go one step further, create your spot as a PowerPoint presentation.
So far, you have tackled assignments on existing issues of air pollution, global warming, and population explosion. For this particular assignment, you have to design a hypothetical sustainable community and develop an overview of its sustainable systems involving any two of the following elements:
4. Solid waste
5. Residential/commercial building
6. Food production/distribution
Describe how each sustainable element works as a "closed loop" system and how the elements interact with one another. Include any relevant technological, economic, political, or social forces that support and enable each system.
For example, when designing an overview for water, you could consider the following questions:
• Where does the community's water come from and what happens to it following its use?
• What technology is involved in making the water system sustainable?
• What social behaviors are required, either voluntarily or by regulation, to make this system work?