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Walmart

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Read the case study "Walmart Goes South" at the end of Chapter 8 in your course textbook, and respond to the following questions:

â-¦How much of Walmart's success is due to NAFTA, and how much is due to Walmart's inherent competitive strategy? .
â-¦Discuss some of the some of the positive effects of Walmart's success in Mexico and some of the negative effects. .
â-¦Faced with going out of business, what steps did Comerci take to remain competitive? What other steps do you think Comerci should take to secure its future and further compete with Walmart's operations in Mexico? .

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How much of Walmart's success is due to NAFTA, and how much is due to Walmart's inherent competitive strategy?

Obviously some of Walmart's success would have to be attributed to NAFTA. Prior to NAFTA, Walmart would stock shelves with items that many Mexcian consumers did not need or want. Further, heavy import charges were placed on products and thus Walmart could not maintain their low price guarantee.

However, much of the success if due to Walmart's competitive strategy. Walmart knows what their customers want and need and make the necessary changes, country to country to answer the same. Furthermore, in each country Walmart has played on it's catch phrase "Everyday Low Costs", this allows employees to be inspired, which in turn benefits Walmart as it prevent employees from wasting, to ensure that they are keeping costs low, and ensures ...

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