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    Attention Allocation and Avoiding Distraction

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    What prevents an individual from allocating attention the way that he/she intends to? What strategies can be used to avoid distraction?

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    Theories on attention allocation were derived from the Social Facilitation Theory (Zajonc, 1969). Social facilitation sought to explain what would account for both individual performance gains and losses. Zajonc concluded that the physical presence of others increased activation or arousal. Drawing on this theory, researchers questioned whether the presence of others had a similar effect on attention factors, since social facilitation effects did not occur in studies where the audience was blindfolded (Baron, Byrne & Branscombe, 2006). Based on studies, social facilitation suggested more that arousal and increased drive, or evaluation apprehension (concern over being evaluated for a specific role). Baron (1986 as cited in Baron et al., 2006), argued that social ...

    Solution Summary

    This solution discusses theories of attention and distraction, and strategies designed to avoid distraction. This solution is 421 words with two references.