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Successful lobbyists

What makes a good lobbyist? What techniques do they use? What do they hope to accomplish?

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One of the things that makes a good lobbyist is for that individual to have a keen understanding of the legal ramifications of the issue that they are seeking to influence government officials to act upon. This is very important so that a lobbyist does not support or endorse activities that may be illegal or unethical. Another attribute that makes a good lobbyist is for the individual to have a keen understanding of human nature, so that they can analyze the individual that they are trying to influence in order to find the most proficient and ...

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