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    Mergers among brokerage houses during the dot-com era

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    During the dot-com era, mergers among some brokerage houses resulted in the acquiring firm paying a premium on the order of $100 for each of the acquired firmâ??s customers. Is there a business rationale for such a strategy? Do you think these circumstances are met in the brokerage business? Explain

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    Business Strategy -- Mergers among brokerage houses during the dot-com era

    During the dot-com era, mergers among some brokerage houses resulted in the acquiring firm paying a premium on the order of $100 for each of the acquired firmâ??s customers. Is there a business rationale for such a strategy? Do you think these circumstances are met in the brokerage business? Explain
    There is a business rationale for such a strategy. Acquiring brokerage firms meant ...

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