How is it helpful to assess various scenarios as a part of developing forecasts?
Since forecasts are guesswork, it is better to make educated guesses based on as much data as you can gather. The range of factors that can affect business forecasts are complex and intertwined.
Macro factors can include:
1. Global, US and regional economy projections
2. If a global company, the trend ...
The solution lists various factors which could impact a forecast. These factors are grouped by their macro and micro impacts. The solution further explains how to deal with these factors.