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    Profitability Ratios Report

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    Use the information contained in the balance sheet and income statement to calculate the following ratios:

    2) Profitability ratios
    a) Asset turnover
    b) Profit margin
    c) Return on assets
    d) Return on common stockholders' equity

    Prepare a memo to the CEO of your selected organization in which you discuss your findings from your ratio calculations and your horizontal and vertical analysis. In your memo, address the following item;

    Explain what the collected data tells you about the performance and position of the company.

    Attached is the balance sheet etc.

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    Solution Summary

    Excel file attached finds 4 profitability ratios and provides a memo reporting them to your CEO.