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    Requirement for Marketing

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    If a producer creates a really revolutionary new product and consumers can learn about it and purchase it at a website on the internet, is any additional marketing effort really necessary? Explain your thinking.

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    The first thing to think about is: how would you get the average consumer to come to your website to begin with? It's great if the product is revolutionary, but if people aren't aware of it's existence, then there's a ...

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    The solution discusses a question regarding requirement for marketing.