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What are the three forms of test markets?© BrainMass Inc. brainmass.com March 6, 2023, 12:46 pm ad1c9bdddf
What are the three forms of test markets?
1)Traditional test markets: It uses experimental design procedures to test a product . The test marketing is done through existing distribution channels.
a)uses actual distribution ...
The answer describes three forms of test markets.