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    What are the three forms of test markets?

    © BrainMass Inc. brainmass.com March 6, 2023, 12:46 pm ad1c9bdddf

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    What are the three forms of test markets?

    1)Traditional test markets: It uses experimental design procedures to test a product . The test marketing is done through existing distribution channels.


    a)uses actual distribution ...

    Solution Summary

    The answer describes three forms of test markets.