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    Competitive Advantage of Multinational Companies

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    Sometimes international business is just like a board game. One company adds new features and another attacks by dropping its prices to compete with its rivals. Use the Internet to find three examples of the use of offensive or defensive competitive behavior strategies that the textbook has examined from international newspapers or e-zines.

    Address the following:

    Determine the major advantages that global companies would have over domestic competitors in sustaining competitive advantage as a result of using offensive or defensive competitive strategies.

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    Solution Preview

    Three examples of the use of offensive competitive behavior strategies are Tesla Inc, Salesforce, and Adobe Inc. Each of these companies invests heavily in research and development, and technology. Each of these companies has made aggressive acquisitions, used latest technology, and in the general chased and shadowed changes in ...

    Solution Summary

    This posting explains some advantages multinational companies have over domestic companies in gaining and sustaining competitive advantage.