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Licensing, Franchising, Joint Venture and Direct Investment

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How would you compare the three variations of licensing? What is the difference between franchising, joint venture, and direct investment?

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This solution compares the three variations of licensing and explains the difference between franchising, joint venture, and direct investment. APA references are included.

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The three variations of licensing (giving the intellectual property rights holder the ability to make money by charging a user for product use) are:

1. Copyrights: "used for original works of authorship fixed in any tangible expression form" (Lawyers.com, n.d.). Owner of the copyright has exclusive right to reproduce copyrighted work.
2. Patents: used for inventions, it gives the inventor 20 years to exclude others from making, offering, or selling the ...

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Sally Baldwin, Ed.D
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  • BA, University of Southern California
  • MSS, United States Sports Academy
  • Ed.D, Boise State University
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