New Product Development: Coral snake antivenom
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The company that makes coral snake antivenom has recently stopped producing the product due to the cost. The antivenom saves about 7 people each year. So far, no organization has stepped up. Can we believe that a company will make a product where it is unable to make money?
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The company that makes coral snake antivenom has recently stopped producing the product due to the cost. The antivenom saves about 7 people each year. So far, no organization has stepped up. Can we believe that a company will make a product where it is unable to make money?
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Not unless there is some motivation to produce the product. The company ...
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