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E-Business Ethics

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You have been hired to manage the e-business division of a wholesale distribution company. The e-business division sells the company's merchandise at outlet store prices. At the last administrative meeting, someone suggested the e-business division could improve its bottom line by selling the names and e-mail addresses of its customers to other e-businesses. Discuss the following questions:

Would it be ethical to sell customer information? Why or why not?
Should the e-business division post a disclosure to let its customers know it will be selling information? How might this affect the credibility of the company? How might this affect the profitability of the e-business or other divisions in the company?

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Solution Summary

The solution contains an indepth look at issues like consumer privacy, and provides links to further reading on the topic.

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Thanks for posting today.

Customer information and privacy is a big issue today. I'll attempt to answer the questions with my personal viewpoint, and then I'll give you some links to further reading on the web that I think are good.

Would it be ethical to sell customer information? Why or why not?
-Absolutely not! You should not ever sell a customer's information without their consent. Not only are there anti-spam laws in effect, but this is a frowned up business practice as well.

Should the e-business division post a disclosure to let its customers ...

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