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Define E-Business: Rules, Trends and Convergence of Data

1. In your own words, discuss the traditional definitions of value. Why do customers want companies they do business with to continuously improve?

Check Your Understanding

1. Define e-business and discuss why it is a big deal.
2. List and discuss the 10 rules of e-business.
3. List 15 of the 20 major trends affecting e-business. Explain what effectiveness, efficiency, and integration trends are.
4. Search the Internet for an e-business that participates in any one of the four major trends that are driving organizations to become e-business enterprises. (Most e-businesses offer self-service so find another trend.) Discuss how the business you've explored caters to the particular trend and provide the URL address to the site.

Issues to Consider

1. Discuss what is meant by value chain disaggregation and reaggregation. How are they the same for every business?
2. A major trend in the infrastructure for e-business is the convergence of various data and voice transport networks. Discuss this issue, addressing why it is occurring?

Solution Preview

Below is a working draft of your assignment, and you should now have the tools to aid you in customizing your work. Note that pursuant to your professor's instructions, references were used from the Internet, and properly cited in "quotes"...my words and notations have also been included without quotes. Feel free to cite me in addition to other references if needed.

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1. Discuss the traditional definitions of value. Why do customers want companies they do business with to continuously improve?

Value is tangible (financial / material) or intangible (good service) "worth." Customers want companies they do business with to continuously improve because their needs change and they expect more with the evolution of times. As needs change, so do demands, desires, expectations. In other words, what was expected before may have changed and the business must change too and continuously improve to meet customer needs. For example, long ago airplanes used to serve meals - it was expected. Now, most do not without an additional fee. Later, perhaps, some airlines may compete even harder and offer complimentary meals again or perhaps a better selection of food, such as organic items, or fresh salad or produce, soy or alternatives for overall better customer satisfaction. Therefore, the airlines will improve their food and beverage selection in order to meet and exceed the needs of customers in order to keep them, which will increase profits.

1. Define e-business and discuss why it is a big deal.
E-Business, Electronic Business, or E-Commerce represents conducting business electronically, chiefly over the Internet. It is a big deal because business can virtually be transacted anywhere at any time regardless of location.
Learn more here:
http://searchcio.techtarget.com/sDefinition/0,,sid182_gci212026,00.html
http://ebusiness.mit.edu/
http://www.wisegeek.com/what-is-ebusiness.htm

2. List and discuss the 10 rules of e-business.
P.J. Connolly (2000) says the 10 rules of eBusiness are:
Rule 1:
Never plan more than 24 months ahead.

The e-market and related technology are changing too fast to forecast the future market.
But, it is OK to plan 24 months out.

Rule 2:
Do not attempt to develop an e-business strategy independent of the full business strategy.

E-business strategy is ...

Solution Summary

This solution of 1326 words defines e-business and the associated rules as well as the the major trends affecting e-business. It also uses examples and discusses the concepts of diaggregation and reaggregation.

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