MBA 580, week 3 just completed the Developing Grand Strategies simulation.
Pearce, J., & Robinson, R. (2004). Strategic Management: Formulation, implementation, and control text.
The DQ reads as follows:
How does market focus help a business create competitive advantage? What risks accompany such a posture?© BrainMass Inc. brainmass.com October 1, 2020, 10:01 pm ad1c9bdddf
The creation of Competitive Advantage using "market focus" involves building cost, differentiation, and/or speed competitive advantages targeted to a narrow, market niche. In other words, it involves creation of customized strategies for ...
How a market focus helps to create competitive advantage is determined. The risks are given.