Should a marketing manager or a business refuse to produce an "energy-gobbling" appliance that some consumers are demanding? Should a firm install an expensive safety device that will increase cost but that customers do not want? Are the same principles involved in both these questions?© BrainMass Inc. brainmass.com October 25, 2018, 6:27 am ad1c9bdddf
This involves a combination of marketing and marketing ethics, and does involve the same principle in both scenarios. In analyzing the first scenario, the company refuses to produce an appliance that is a complete energy drain. The appliance is being demanded by customers, indicating that chances are high that the appliance would be an instant success for the company. The company should produce the appliance, but not in its current form. The company should add to their ...
Case Analysis Applying Ethical Decision Making and Labor Law in Business
Go to http://ba.gsia.cmu.edu/ethics/AA/mgtmini.htm.
Read Case #1 "Family Business." Prepare a three-page analysis answering the questions on the following page:
â?¢ Who are the stakeholders in this case?
â?¢ What are the interests of the stakeholders?
â?¢ Do any of the labor or employment laws from the eGuide apply to this case?
â?¢ If they do apply, analyze the legality of the corporationâ??s actions in this case.
â?¢ If the laws do not apply to the actions in this case, explain why they do not apply.
â?¢ If the decision maker applied the categorical imperative theory in this case, what would the result be, and why?
â?¢ If the decision maker applied the utilitarian theory in this case, what would the result be, and why?
â?¢ If the decision maker applied the rights theory in this case, what would the result be, and why?
â?¢ If the decision maker applied the justice theory in this case, what would the result be, and why?
Conclusion and Recommendation
What is your final recommendation to the corporation regarding this case? Your recommendation should be at least two paragraphs and include at least three reasons, with specific references to material, stating how you arrived at that conclusion.
All sources must be sited in apa format
Apply the four theories of ethics using examples
Relate what distinguishes the requirements for each individual theory
Illustrate how the ethical theories are used in reasoned decision makingView Full Posting Details