Dan was talking to Jim, a supervisor. Jim explained that his company had begun playing background music for the data-entry workers and productivity went up and there were fewer errors. Dan wondered if music within a grocery store might have a similar effect on customers. Would customers shop longer with slow, easy-to-listen-to music playing? Design an experiment to test the influence of music tempo on shopper behavior.
Indicate the independent variable. What dependent variables might be important in this study? Develop a hypothesis for each of your dependent variables.© BrainMass Inc. brainmass.com December 24, 2021, 11:14 pm ad1c9bdddf
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Two music variables come to mind for tempo, type and volume of music
Tempo of music: easy listening, soft pop, classical, broadway musicals (categories can be customized)
Volume of music: low, med, high
H0: Music choice will not impact productivity
HA: Easy listening broadcast will increase productivity
Number of errors:
H0: Music choice will have no effect on error rates
HA: Easy listening broadcast will reduce errors
Time in store:
H0: Shopping time will not change with music choice
HA: Customer will shop longer with easy listening broadcast
Your tutorial suggests two independent variables and three dependent variables and gives both a null hypothesis and alternative hypothesis.© BrainMass Inc. brainmass.com December 24, 2021, 11:14 pm ad1c9bdddf>