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    Independent, Dependent variable, Hypothesis: music, shopping

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    Dan was talking to Jim, a supervisor. Jim explained that his company had begun playing background music for the data-entry workers and productivity went up and there were fewer errors. Dan wondered if music within a grocery store might have a similar effect on customers. Would customers shop longer with slow, easy-to-listen-to music playing? Design an experiment to test the influence of music tempo on shopper behavior.

    Indicate the independent variable. What dependent variables might be important in this study? Develop a hypothesis for each of your dependent variables.

    © BrainMass Inc. brainmass.com December 24, 2021, 11:14 pm ad1c9bdddf
    https://brainmass.com/business/business-management/independent-dependent-variable-hypothesis-music-shopping-549820

    SOLUTION This solution is FREE courtesy of BrainMass!

    Independent variable:

    Two music variables come to mind for tempo, type and volume of music

    Tempo of music: easy listening, soft pop, classical, broadway musicals (categories can be customized)
    Volume of music: low, med, high

    Dependent variables:

    Public Utility:

    Productivity:
    H0: Music choice will not impact productivity
    HA: Easy listening broadcast will increase productivity

    Number of errors:
    H0: Music choice will have no effect on error rates
    HA: Easy listening broadcast will reduce errors

    IGA:

    Time in store:
    H0: Shopping time will not change with music choice
    HA: Customer will shop longer with easy listening broadcast

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    Your tutorial suggests two independent variables and three dependent variables and gives both a null hypothesis and alternative hypothesis.

    This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

    © BrainMass Inc. brainmass.com December 24, 2021, 11:14 pm ad1c9bdddf>
    https://brainmass.com/business/business-management/independent-dependent-variable-hypothesis-music-shopping-549820

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