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Forecasting- Models, monitoring

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Discuss what the company you researched should forecast, what data it should analyze, which forecasting model it should use, and how it should monitor its forecast accuracy.

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Solution Summary

The solution discusses forecasting and selection of forecasting models, monitoring forecast accuracy for Apple.

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The company chosen for this assignment is Apple Corporation and it should forecast its prospective sales for different products such as Iphone, Ipod and Mac computers. The company sells its products in numerous countries across the globe and need to forecast sales in order to plan for production and other marketing, operational and procurement decisions in the organization.

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Solution provided by:
  • BCom, SGTB Khalsa College, University of Delhi
  • MBA, Rochester Institute of Technology
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