Evaluate first mover advantages and disadvantages relative to time as a competitive advantage. What is the most significant lesson that can be learned with regard to first movers and their role in maintaining a competitive lead?© BrainMass Inc. brainmass.com July 20, 2018, 8:58 am ad1c9bdddf
A Tactic is a specific operating plan detailing how a strategy is to be implemented in terms of when and where it is to be put into action. This problem relates to timing tactic that is when to compete.
The first company to manufacture and sell a new product or service is called first mover or pioneer. Some of the advantages of the first mover are:
1. Company is to establish a reputation as an industry leader, move down the learning curve to assume the cost leader position and earn temporarily high profits from buyers who value the product or service very highly.
2. A successful first mover also seethe standard for all subsequent products in the industry. A company that sets the standard locks in customers and is then able to offer further products based on that standard. Microsoft was able to do this in the software with its Windows garnered over 80% of the operating system market.
3. It may ...
This discusses the First Mover Advantages/Disadvantages