Explore BrainMass
Share

Explore BrainMass

    Apple Strategic management

    This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

    Case study about Apple company from (the beginning to 2008)

    1. Industry situation: (History, Development, Issues)
    Describe: Milestones (Identify minimum four milestones (events)
    Past Issues/problems that the industry faced (Four to five issues)
    Current Industry Issues (minimum three issues)

    2. Company situation:
    2.1 (History, development, problems)==> Milestones (Minimum four milestones (events) Current Company Problems (Minimum three internal or external problems)

    2.2 Present strategic posture ==> In the following sub-sections (a, b, c, and d), analyze the current vision/mission/goals/objectives/STRATEGIES/ structure& culture of the firm

    2.2. a. Current vision/mission

    2.2. b. Current goals/objectives

    2.2. c. Current strategies ==> - Corporate Strategy
    - Business Strategy
    - Functional Strategy

    2.2.d. Current corporate
    structure/culture

    © BrainMass Inc. brainmass.com October 10, 2019, 3:37 am ad1c9bdddf
    https://brainmass.com/business/business-management/apple-strategic-management-427607

    Solution Preview

    1. Industry situation: (History, Development, Issues)
    Describe: Milestones (Identify minimum four milestones (events)

    The milestones:
    1. April 1, 1976 Apple was established:
    2. January 3, 1977 Apple was incorporated.
    3. May 1980 Apple III was introduced:
    4. 1984 the Macintosh was launched.

    Past Issues/problems that the industry faced (Four to five issues Current Industry Issues (Minimum three issues)

    Past Issues of the Industry:
    1. The computers required special training to use.
    2. The storage devices were inadequate;
    3. The industry was not able to tap home user market;
    4. It was difficult to get finance;
    5. Software available for the machines was limited:
    6. There was little compatibility between machines made by different companies:

    Current Issues in the Industry:
    1. Application related patent problems:
    2. Discrimination against older workers:
    3. Software makers have a kill switch with which the manufacturer removes certain parts of the applications:
    4. Race for more sophisticated and smaller computers.
    2. Company situation:
    2.1 ( History, development, problems)==> Milestones (Minimum four milestones (events) Current

    Company Problems (Minimum three internal or external problems)
    Milestones:
    1. The company first declared and ...

    Solution Summary

    This response presents a brilliant discussion on Apple Strategic management

    $2.19