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    How to overcome possible types of heuristics.

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    Your firm is hiring a new marketing manager. You and one of the other senior managers have been interviewing candidates.

    A candidate just completed the interview process and has the following skills, background and characteristics:

    Hispanic Woman
    Masters Degree in Marketing
    Extensive and positive references
    Worked in a similar position with a competitor for the past 20 years
    You are very pleased with this candidate and feel she meets and exceeds all the requirements for the position. Your co-worker, the other manager, disagrees and rejects the candidate. When you ask "why" your co-worker only states that he does not think this person is a good fit and that the search should continue. You press the issue to find out why; however, your fellow manager will not divulge or discuss any of his rationale and simply repeats he does not think this candidate is a good fit.

    Your goal for this paper is to provide analysis and be persuasive.

    Based on your review of this situation answer each of the following questions in your paper:

    What type(s) of heuristic(s) may be present in formulating your co-workers opinion? Explain how you came to your conclusions (support your findings).

    Are there possible legal and ethical implications that can result from making a hiring decision based on your co-workers opinion?

    After your analysis for parts 1 & 2 (above) what do you think you should say to your co-worker and what would you need to tell him to persuade and convince him that this person is right for the job and should be hired?

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    https://brainmass.com/business/business-management/194950

    Solution Preview

    The response addresses the queries posted in 1223 words with references.

    //To make the concept clear and understandable to you, it is necessary to explain the situation first before analyzing it. To clearly go through the situation that has taken place and the type of heuristics used in it, it is first necessary to understand the situation that the Hispanic woman has faced. This has been discussed under the heading of introduction, for example: \

    This represents analysis of given situation on the basis of different facts and characteristics of a particular situation. In this case, analysis of situation is done to find out the basic reasons and causes behind the rejection of a Hispanic woman in the interview, who came for the post of marketing manager. In this case, there are some ethical and legal implications with regard to the decision making criteria of the co-workers. It also describes the findings and suggestion to the management in order to support the reasons of selecting the candidate.

    There are various heuristic present in the formulation of co-workers opinion. As this is the case of a Hispanic woman, who had all the necessary requirements for the post offered by the company, but she was rejected and declared as an unfit suit for the job, so the case may be an example of discrimination. The behavior of co-workers is not justified, as they do not clearly mention the reason behind the rejection. It may be possible that there is a feeling of group's superiority among the co-workers. Stereotype behavior may be the possible reason behind the rejection. It may be possible that they were afraid of her skills or experience. Feeling insecurity regarding the organization's confidential information can also be a reason for her rejection, as she came from a competitor's organization.

    // After discussing about the situation in detail and presenting an ...

    Solution Summary

    The response addresses the queries posted in 1022 Words, APA References.

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