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Leon Festinger's theory of cognitive dissonance

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In light of Leon Festinger's theory of cognitive dissonance, explain motivational problems that an organization might have and critique the company's effectiveness in dealing with the problem.

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Three areas of research in the workplace:
1. Decision Making
Anyone who makes a decision where each alternative considered has both a positive and negative side is predicted to experience "post-decisional dissonance." It is important to appreciate that dissonance is experienced only after a decision has been taken: this is because the alternative taken will always have both positive and negative aspects, and the alternatives rejected will have positive aspects absent from the decision maker's choice.

Cognitive dissonance arises for us since the cognitions of having selected an alternative with negative aspects, and rejected others with positive aspects means a trade off has been made. The decision maker expects and hopes the trade off will prove worthwhile, but we don't ...

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Three areas of research in the workplace

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What is Festinger's theory of cognitive dissonance? Why is it important in Social Psychology? Give an example or two of how it operates.

Cognitive dissonance is important in social psychology because it provides insight into the psychology of choice, and knowledge about how people ultimately realize that certain specific behaviors will lead to anticipated results.

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