Horizontal, vertical and conglomerate merger
Not what you're looking for?
I'm trying to determine whether integration between the following types of firms would constitute a horizontal, vertical, or conglomerate merger. I took a guess, but am not sure as to the reasoning behind each. Can you clarify the types of mergers for me?
A food company and a drug company = conglomerate merger
A milk producer and a cheese producer = horizontal merger
A computer chip manufacturer and a silicon producer = vertical merger
Purchase this Solution
Solution Summary
This explains the concepts of horizontal, vertical, and conglomerate merger with examples
Solution Preview
Conglomerate merger is merger between companies which are of unrelated industry like food and drug industry.
Horizontal merger is a ...
Purchase this Solution
Free BrainMass Quizzes
Pricing Strategies
Discussion about various pricing techniques of profit-seeking firms.
Economic Issues and Concepts
This quiz provides a review of the basic microeconomic concepts. Students can test their understanding of major economic issues.
Elementary Microeconomics
This quiz reviews the basic concept of supply and demand analysis.
Economics, Basic Concepts, Demand-Supply-Equilibrium
The quiz tests the basic concepts of demand, supply, and equilibrium in a free market.
Basics of Economics
Quiz will help you to review some basics of microeconomics and macroeconomics which are often not understood.