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Capital Investment Decisions

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Some nonfinancial factors included in capital investment decisions are more important now than they were 20-25 years ago. Give some examples of the types of nonfinancial factors that managers would consider more important in today's capital investment decisions than they were in the past.

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Nonfinancial factors are more important that decades past because the product cycle is very compressed and technology changes capital assets quicker than ever.

In past decades, a particular product might be popular and have strong market demand for decades. These days, the typical product cycle is closer to 18 months before something newer or ...

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